Havanatur strengthens tourism promotion to Cuba

Havanatur, the only one 100% Cuban tour operator, informed on Monday it expects to close 2023 with an upturn in the number of visitors to Cuba, whose tourism industry is recovering.

In light of its 45th anniversary, the group told the press that one of its main institutional priorities is to ramp up its market share, after securing over 24% of the total figure of visitors to Cuba by 2019.

Over four decades of intense management endorse the authority and credit of Havanatur, whose projections aim at attracting more clients in markets such as Asia, Eastern Europe, Latin America and the Caribbean, the source detailed.

According to the entity, it will continue to pay special attention to the Dominican Republic in the near future with a view to boosting multi-destination programs, using air connections and the range of cultural products that Cuba’s eastern region has to offer.

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